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Thursday, March 06, 2008

Marvel's New Facebook Application

Pretty cool press release I got for you here, concerning a new Facebook application from Marvel. So, peep this, you nerds!:

New York, NY (March 5, 2008) – On the heels of Marvel Entertainment opening its comic book vault to the masses in November with the launch of its online subscription service Marvel Digital Comics Unlimited, today Marvel announced the launch of its first digital comics application on Facebook Platform, Facebook is the sixth most trafficked website in the United States. Marvel's first official Facebook application immerses fans in the world of Marvel Digital Comics Unlimited, the home of the greatest collection of Marvel Comics ever assembled online. This new application page will serve as a hub to the Marvel Universe on Facebook.

With the new Digital Comics application, fans can peruse the entire Marvel Digital Comics Unlimited collection—currently numbering more than 3000 comics, read synopses of many of the titles, pick favorites and share thoughts about the books with all of their Facebook friends.

A sampling of what the Digital Comics- Facebook application offers to fans include:
  • Sample FREE Marvel Digital Comics
  • Collect favorites with "My Must Reads"
  • Browse all Marvel Digital Comics Unlimited titles by series, creators, characters or the newest added to the collection
  • Find out what Digital Comics your friends are enjoying
The application can be downloaded from the Marvel fan page on Facebook.

"Facebook is an extraordinary outlet to communicate with and entertain Marvel fans," said John Dokes, Vice President, Online Operations and Marketing, Marvel Entertainment, Inc. "This clearly extends our Internet reach and familiarizes a new fan base with all of the cool things happening with Marvel Digital Comics Unlimited and Marvel.com."

Subscribers to Marvel Digital Comics Unlimited gain access to an ever-growing library of Marvel comics featuring an enormous array of titles from every era of Marvel's illustrious publishing history. Marvel Digital Comics Unlimited is curated by Marvel editors, and serves as an ultimate digital comic Internet destination, allowing unparalleled access to thousands of titles from Marvel's historic comic book archives. From the first issues of Amazing Spider-Man, The X-Men, Incredible Hulk, Fantastic Four and other favorites, to unforgettable recent storylines, mini-series and special issues. The Marvel Digital Comics Unlimited site presents each digital comic in the highest-resolution available.

In addition to the new Digital Comics application, Marvel's home on Facebook features videos, character image galleries and information on Marvel movies, including the upcoming Iron Man.

About Marvel Entertainment, Inc.
With a library of over 5,000 characters, Marvel Entertainment, Inc. is one of the world's most prominent character-based entertainment companies. Marvel's operations are focused on utilizing its character franchises in licensing, entertainment, publishing and toys. Areas of emphasis include feature films, DVD/home video, consumer products, video games, action figures and role-playing toys, television and promotions. Rooted in the creative success of over sixty years of comic book publishing, Marvel's strategy is to leverage its character franchises in a growing array of opportunities around the world.

Facebook ® is a registered trademark of Facebook, Inc.

© C Harris Lynn, 2008

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